When A Business think about to start branding campaigns it means he will start from audience targeting, Re marketing and Display Ads.
Actually Digital marketing allow Geo Targeting and campaign would measurable according to performance.Analytics helps in making help in performance of the campaign & future targeting.
Now we will discuss features one by one.
Re marketing : Re marketing make our engagement with the user who have already visited our website & encourage them to the further decision & conversion .
Display Ads:Display advertisement contains text,image ,video ,audio& flash display works.
These interactive tools educate viewer about product & services.
we can ask user to take any call to action.
Social Media Marketing :Social Media increases your Brand exposure and broadens your reach.
On Social Media plate form like Facebook ,Twitter ,Lined In & Google + you can give knowledge about your products & services & Target them geographically,gender& on the basis of their interest.
Cost Effectiveness :Branding campaigns are much 2 cheaper as compare to Search campaign ,& lead generation campaigns in terms of reach to the people.
How we can make Best Branding Campaigns
Branding is a continuous process of brand recognition .So you must be consistent on all platforms for time period.
& key thing is not try to sell each time .Advertiser should make relation with viewer by providing them knowledge & benefits of the products & services.
if you have any questions you can send your mail on
info&allindiamediasolutions.com ,i will give reply to your questions.